How Michelin's new Pilot Sport 4 tyre moves the game on

In January, Michelin will launch the latest version of a tyre that has become the weapon of choice for many of the world’s leading motor manufacturers and petrolheads alike. Pilot Sport 4 is all set to continue a pattern that began with the original Pilot Sport, back in 2001, becoming standard issue on some of the most powerful sports and performance cars in the world (and the natural choice for anyone who loves driving).

It’s not hard to understand why. Pilot Sport has always provided drivers with the opportunity to make the most of their car’s performance and this fourth generation version takes the philosophy to another level.

It is the perfect, high-performance example of Michelin’s commitment to producing the very best all round tyres possible, hardly a surprise from the tyre maker that has won Le Mans every year since 1997.

So just how does Pilot Sport 4 move Michelin’s best-selling performance tyre even further forward?

1. STEERING CONTROL

Michelin’s latest Dynamic Response technology improves the precise steering feel of Pilot Sport still further. The use of a ‘hybrid’ aramid and nylon belt helps transfer crucial steering inputs into the most positive changes of direction on the road.

2. ROADHOLDING

Pilot Sport 4’s tread pattern adapts continuously, optimising the all-important contact patch at all times and making this latest Michelin tyre ultra-reactive to changing road conditions.

3. IN THE WET

The latest compound used in Pilot Sport 4 includes a unique blend of ‘functional elastomers’ and silica. Together with deep, wide directional grooves it is a combination that provides exceptional grip, braking and water dispersal in the wettest of driving conditions.

4. LONGEVITY

There is more to Michelin’s remarkable record of race and rally success than a cabinet full of trophies. Multiple victories at Le Mans, and in the World Rally Championship, are the glittering extremes of a relentless R&D programme that serves a singular purpose: the pursuit of Total Performance. It’s about more than just speed and handling, it’s about reduced rolling resistance and lower levels of wear, too. Achieving this across the entire Pilot Sport range – not just Pilot Sport 4 – is the real art of what Michelin does.

To find out more about MICHELIN Total Performance, visit www.topgearadcomp.com/michelin