This is the very first Cadillac Celestiq EV

The very first customer example of the Cadillac Celestiq has landed, and the car’s goal is simple: dethrone the Rolls-Royce Spectre as the world’s finest electric luxo-barge.

Prices start at $340,000 for a base-spec, which has a dual-motor, all-wheel-drive powertrain putting out 655bhp and 646lb ft. 0-60mph is cited at 3.7s, with just over 300 miles of range drawn from its 111kWh battery.

There’s lots of supplementary tech too bundled in, including active air suspension, rear-wheel steering and body roll control, all tasked with making the Celestiq a worthy challenger.

A challenger wearing a body made from carbon fibre and peppered with lots of funky traits: thin light signatures, active grille shutters, much glass and a unique silhouette that sits somewhere between a saloon, fastback and shooting brake. Heavy silhouette, mind: this thing weighs 3.1 tonnes.

But the cabin is where the really very big coachbuilt Caddy earns its paper. It’s like a first-class lounge, with four massage seats covered in lavish fabrics, a single piece 55in mega screen and a panoramic roof with individually dimmable areas.

The price will then inflate depending on just how many boxes you tick on the options list, ranging from etchings on the 3D-printed parts, to the use of crystal glass and woven carbon fibre materials. You get the gist.

Reckon the Celestiq has a chance against the Spectre?